Regardless of what others may say, curb appeal makes a huge difference in how people view businesses. While an attractive outward appearance can create a good first impression and bring in more customers, poor curb appeal will exclude many people from even considering your company. Why? Simply because a company’s image reflects a promise of an experience. Therefore, the way your business looks counts a lot, and not only in first impressions but also in ongoing interactions. Since poor curb appeal can negatively impact your business and bottom line, let’s look at three ways a poor paint job can affect your company.
- A poor paint job indicates low quality, low value, and shabby service. Maintaining your company’s image will allow you to present your brand the right way and create an inviting environment for your customers. This is very important considering that most people tend to buy from brands that reflect their own self-image. Even if your business has a perfect landscape and the best employees, it can still chase away people if the building hasn’t been painted in ages. In a nutshell, faded, cracked, blistering, or peeling paint can negatively impact the image of your company, driving away potential customers.
- A poor paint job goes beyond common paint problems. A poor paint job can also relate to choosing the wrong colors for your business. Since colors affect people’s mood, selecting the right color palette for your company is essential because it can help you boost productivity along with sales and bottom line. If you’re looking for the right color scheme for your company, a good idea would be to evaluate the colors typically used in your business niche and then choose an acceptable color alternative that can help you stand out from the competition.
- A cheap, poor-quality paint job will cost you more in the long term. If you’re planning on painting the exterior or interior of your business, it’s important to choose a painting company that can deliver irreproachable results. Since the length of time a paint job will last depends on the level of wall preparation, the type and quality of the paint, and the amount of maintenance performed afterwards, finding a reliable commercial painting company that’s able not only to complete your painting project proficiently but also to perform regular maintenance tasks will help you keep your business in the best possible condition, add many years of life to your building, and attract more customers than before.
Located in Jacksonville, FL, Performance Painting is a reliable commercial painting company that can help you revive the look of your business. Applying a fresh coat of paint every few years is one of the simplest and least expensive things you can do to boost your business appearance; it’s also a lot cheaper than developing an ingenious marketing strategy to win back lost customers. We also understand that you want to reopen your business as soon as possible. Therefore, we offer you the fastest professional painting service in the area. If you’re ready for an “extreme makeover,” give us a call at (904) 614-4800 and our team will work closely with you to provide a high-quality paint job on time and on budget.